Customer Spotlight: Integrating Brand and CX into your digital transformation and EE strategy

This session features Hanna Balla (NiSource) and Sarah Poe (Columbia Gas of Ohio) in a dynamic conversation linking how NiSource's relentless commitment to CX strengthens their customer relationships and brand, while integrating into their EE programs and DSM goals throughout their utilities. They cover program activities under their new CX team, learning from the COVID-19 response period including validation and feedback from customers, how to be agile.

  • Adjusting to COVID-19
  • Home Energy Audits
  • Smart Thermostat Programs
  • Voice of Customer