VIDEO
Analytics Workbench Helps Avista Identify Customers for Weatherization
Tessa Jilot, Energy Efficiency Program Manager at Avista, explains how the utility used Analytics Workbench to make sure its popular weatherization program was reaching the customers who stand to benefit most. Avista combined home age and electric usage data to build targeted outreach lists, with a particular focus on named communities. Jilot shares how that approach increased savings and participation in those communities and how the data now helps Avista manage its programs more proactively.
Identify and Segment Customers
Use energy data and appliance-level insights to identify relevant customer groups.
Turn Insights Into Presentations
Transform customer and energy data findings into clear, presentation-ready content.
Create Personalized Marketing Content
Generate tailored email campaigns and HTML content for different audiences.
Download Playbook
Fueling insights for 45+ utilities and over 38 million consumers.
