Future Ready Insights: Data-Driven Customer Engagement to Drive Heat Pump Adoption

Heat pumps are an important part of the electrification story because heating and cooling is such a large load on the grid.

Most utilities have targets to put a certain number of heat pumps in the field, but they're all struggling because the economic story doesn't work for consumers that easily. If I have a fully working heating or cooling system, the motivation for me to go replace that with a heat pump is very low.

Identifying customers with inefficient systems, who would benefit fastest in terms of return on investment, is going to accelerate heat pump adoption.

Bidgely's CEO and Cofounder Abhay Gupta explains how technology can help accelerate heat pump replacement with a clear financial ROI equation for consumers.