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PSEG Long Island: Optimizing Time-of-Day Rates with AI
See how PSEG Long Island used AI-driven personalization to launch a Time-of-Day rate that 84% of customers found easy to understand.
Driving Time-of-Day Rate Adoption with Personalization
PSEG Long Island leveraged Bidgely’s personalization engine to send 250,000+ customized rate comparison emails, achieving strong engagement and successfully migrating customers to modern Time-of-Day price plans.
Reduce Bill Shock and High-Bill Calls
Proactively identify usage drivers behind high bills and deliver targeted, personalized customer communications.
Improve Customer Satisfaction With Transparent Insight
Help customers understand their energy use in clear, relatable terms that build trust, reduce confusion, and support higher satisfaction.
Forecast Peak Demand With Appliance-Level Insight
Improve peak forecasts by understanding how EVs, HVAC, and heat pumps shape system demand.
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