Strong DSM programs are rooted in knowing your customer. While legacy programs were dependent on polls or active customer input to inform design, the power of analytics now gives utilities the ability to understand specific appliance usage frictionlessly and at an unprecedented scale. Now, rather than designing programs based on 1% of customer inputs, utilities can confidently design by accounting for a majority of their customer base.
Bidgely Co-founder and CTO, Vivek Garud, explains how in this 1-minute video.
